Principles of Marketing

Prerequisites: MGMT 190 or MGMT 390 or departmental approval. Provides an understanding of how environmental factors (political, legal, economy, competition, socio-cultural, and technology) influence the design of product, pricing, promotion and distribution strategies. Topics discussed include strategies to satisfy target markets, market segmentation, buyer behavior, marketing ethics, and an introduction to global marketing issues. Fundamentals of marketing are integrated using cases, videos, and class projects.

Term 202410 #14370 MRKT330
Permalink:
Instructor
Meeting Times
Location: FMH 408 (NK)
@ 16:00 - 17:20
From 2024-01-16 to 2024-05-09
Enrollment

0

seats available

33

currently enrolled

33

maximum enrollment

99

waitlist seats available

99

waitlist capacity
Term 202410 #14371 MRKT330
Permalink:
Instructor
Meeting Times
Location: FMH 308 (NK)
@ 18:00 - 20:50
From 2024-01-16 to 2024-05-09
Enrollment

3

seats available

40

currently enrolled

43

maximum enrollment

99

waitlist seats available

99

waitlist capacity
Term 202410 #14372 MRKT330
Permalink:
Instructor
Meeting Times
Online Course or no set meeting time
Enrollment

0

seats available

30

currently enrolled

30

maximum enrollment

99

waitlist seats available

99

waitlist capacity
Term 202410 #14373 MRKT330
Permalink:
Instructor
Meeting Times
Online Course or no set meeting time
Enrollment

0

seats available

30

currently enrolled

30

maximum enrollment

99

waitlist seats available

99

waitlist capacity
Term 202410 #14374 MRKT330
Permalink:
Instructor
Olotewo, Akpesiri J. Email View Faculty Courses
Meeting Times
Online Course or no set meeting time
Enrollment

0

seats available

30

currently enrolled

30

maximum enrollment

99

waitlist seats available

99

waitlist capacity
Term 202410 #14375 MRKT330
Permalink:
Instructor
Meeting Times
Location: FMH 408 (NK)
@ 16:00 - 17:20
From 2024-01-16 to 2024-05-09
Enrollment

4

seats available

6

currently enrolled

10

maximum enrollment

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