Brand Reputation

This course allows graduate-level students to explore brand reputation as an ongoing and valuable process necessary to help organizations forge positive relationships with their key consumers. Students will develop strategic branding formulas to define new products and services and launch meaningful campaigns for products at various locations on the product life cycle.

Term 202440 #43914 MAPR01571
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Instructor
Meeting Times
Location: 301HGH 216 (M)
@ 18:30 - 19:45
From 2024-09-03 to 2024-12-19
Location: 301HGH 216 (M)
@ 20:00 - 21:15
From 2024-09-03 to 2024-12-19
Enrollment

12

seats available

8

currently enrolled

20

maximum enrollment

Section Tally

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